Examining the questions of what makes a place ‘good’, Make Jaywick Great Again explores a solution for the Trump-lambasted Essex coastal town, recognised as the most deprived place in England for 15 years in a row.  The project builds on the existing self-build plotlands history of Jaywick, creating areas for new self-build housing, surrounded by replicas of the top ten tourist attractions in Britain, riffing on the superficiality of tourism and encouraging people to visit the area, stimulating the local economy.  Past attempts to revive Jaywick have been met by resistance from the residents, so this planned regeneration of Jaywick gives the community the infrastructure to improve the town themselves, with a self-build college enabling them to learn safe methods of construction, in line with building regulations.